Cellecta Blog

Cellecta Unveil Bo’ Selecta Mascot

Cellecta's New Mascot

New A-List Mascot for Cellecta Insulation

After over 10 years of negotiation and deliberation, Cellecta are pleased to announce that Craaaaig David from the Bo Selecta TV Series originally aired on Channel 4 between 2002 and 2004 has agreed to become the new face of Cellecta’s marketing and sales activity. The partnership represents a significant step forward for the companies corporate image and recognition within the insulation industry. The marketing team had this to say about the exciting news:

“Getting Craaaaig David from Bo’ Selecta to join the Cellecta team has been an lifelong project for us and we are so happy to have him on board. As part of the agreement all Cellecta sales representatives will be wearing replica Craaaaaig David masks for site and technical visits and will also be joined by their very own kez bird mascots. All the team are really excited about embracing this new opportunity and sure this will receive an excellent response from customers.”

Re-e-wind When the Customer Say Bo Cellecta! (#BoCellecta)

To celebrate the new partnership Cellecta are also giving away replica Bo’ Selecta masks or should we say “Bo’ Cellecta” masks to all customers who send us a picture of themselves doing their best Craaaaig David Bo Selecta impression to jamie.street@cellecta.co.uk or message on twitter to @Cellecta_ltd using the hash tag #BoCellecta. Not sure what to do? Just copy Craaaaig David’s expression in the image above!

Please note that this is all a spoof and in good spirits of April Fools. Unfortunately Craaaaig David will not be joining Cellecta this year. However, we would be very happy to receive your #BoCellecta images and messages.

Posted in: Acoustic Insulation, Events, News

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